Focusing on the promotion of biotechnology and the development of daily chemical products. In the second half of 2020, it was clearly defined that the core business would be home cleaning and personal hygiene care. The first batch of factory production lines were integrated, and basic products such as laundry detergent and dishwashing liquid were launched. At the same time, OEM/ODM customization services were initiated. 2021: Establishing the "research and development - production - sales" full chain, the research and development department was put into use, the first fragrance laundry detergent was launched, with the differentiation positioning of "international technology + domestic quality", and the initial opening of the South China market was achieved.

2022: Integrated multiple factories across the country to form a large-scale production network. The smallest factory was equipped with 6 automated production lines, and the largest factory had 16 production lines, along with supporting facilities such as bottle factories and carton factories, achieving "one-stop production". The unit energy consumption was reduced by 25% compared to traditional production lines. New products such as concentrated laundry detergent and kitchen grease cleaner were launched, covering all scenarios of home cleaning. Simultaneously, personal care fields (shampoo, body wash) were also laid out. The product line expanded to 12 major categories. 2023: On October 31st: Established a subsidiary "Guangdong Jieshi Pharmaceutical Technology Co., Ltd.", expanding into areas such as food detergent, etc., obtaining "Disinfectant Production License" and EU ECOCERT certification. Obtained ISO 9001 quality management system certification, achieving full automation and standardization in the production process, with a product inspection pass rate of 99.8%, and obtaining multiple industry certifications such as "AAA Grade Quality and Creditworthy Unit".

Online Breakthrough: Open a flagship store on the 1688 platform, supporting bulk purchasing and "one-stop consignment", serving small and medium-sized merchants and cross-border e-commerce; simultaneously enter C-end platforms such as Taobao and Douyin, launching household cleaning sets and travel-sized personal care products, with the combined purchase rate of combo packs exceeding 35%. On August 7th: Establish "Foshan Jieshi Import and Export Trading Co., Ltd.", promoting product exports to Southeast Asia and the Middle East markets, testing international business through e-commerce platforms (such as Amazon), and the first batch of export orders covered countries such as Malaysia and the United Arab Emirates. Offline Innovation: Introduce the "zero franchise fee, zero inventory profit sharing" consignment model, covering supermarkets, convenience stores, and bulk purchases (such as hotels and restaurants), supporting mixed batch packaging, and cooperating with regional distributors to establish storage centers, with logistics efficiency improving by 20%. Reach strategic partnerships with chain supermarkets such as Walmart and China Resources Supermarket, and the main products such as laundry detergent and dishwashing liquid entered 2000+ stores nationwide, with the proportion of offline sales increasing to 40%.

Research and Development: Expanded the independent R&D department, developed low-allergy cleaning products series (passed skin irritation tests), and biodegradable laundry beads (soluble in cold water, reducing plastic packaging). Brand Strategy: Strengthened the positioning of "International Technology + Domestic Quality", enhanced brand exposure through KOL evaluations, and the brand search volume increased by 120% in the first half of 2025.